Marketing & Communications
Meet the Team
The following 70 Instagram story posts were created by me, remaining on @lsutigertv's "highlights" for the duration of Spring 2024. My creation process involved heavy interviewing & graphic design to ensure all information about our employees was accurate and appealing to our audience. This small campaign was also an effort to make sure all staff felt welcomed and admired.
Alumni Promotions
The following content was gathered and produced by me, sent directly to alumni and posted on our social media. This was part of my job function in organizing our Spring 2024 fundraiser and an effort to maintain alumni relations.
Email Marketing
Just before my time as creative services director came to a close, The Reveille came to Tiger TV to collaborate on the newspaper's weekly campus-wide newsletter. I oversaw the agreement and execution of Tiger TV's small contribution to the newsletter. The "Golden Story of the Week" was selected by me on a weekly basis, going along with Tiger TV's best headline and a custom graphic. The custom buttons below linked students directly to our website.
Section Header
Examples
In Action
Hiring Campaign
Print Bifold
This marketing booklet was used mainly for LSU networking events to recruit student journalists.
Social Media Marketing
The following graphics were posted on Tiger TV's social media accounts and collaboratively published with the official Manship School of Mass Communication account.
